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tradeshow-boothWhen a company is going to a trade show, they are usually trying to plan a booth that will catch the eye of the customer and cause him or her to spend an extended period of time at that booth. This is important because the amount of traffic that a booth receives is often directly tied to how successful the business is at a trade show. In order to make sure that customers take notice of a trade show booth, it is necessary to have stunning visuals. There are several different options available for trade show signs.